Best candle packaging concepts are truly crucial for the candle’s good marketing. Even when it is not a company that is into candle manufacture, these creative candle packaging ideas may be applied by regular individuals to create an impact on the candle’s receiver.
Candles are a vital source of light, warmth, and smell. Suppose you want to make your candle company thrive, then add some lovely packaging ideas to it.
You may use these ideas for your homemade candles, soy or paraffin candles, and even mason jars. You can find out which material works best for candle boxes by considering the suggestions that are provided below.
4 Stylish Candle Packaging Concepts
Candles are utilized for more than simply setting the mood. They are a fantastic means of getting your word out there. Now, the question of why not sell candles directly and the significance of candle boxes may cross your mind. The answer is more than simple, a package is essential to create an ambience.
Whether you have a small business and would like to give potential customers something truly unforgettable or you want to give your friends or family some handcrafted candles as a present, we bring you an excellent list of candle packaging ideas. You’re welcome!
1. Use Custom-Printed Candle Boxes use custom printing (candle packaging idea)
If you have a retail shop, it is vital to make your product packaging stand out via custom cardboard boxes.
Customers will pick the most attractive option out of a sea of options. You want something that will catch their eye and attract them to your products.
But why?
Candle boxes can make or break a sale. Customers often make their purchase decisions based on the design of the candle custom boxes. If you want an answer to these questions and also, what are the benefits of candle boxes? Here is all that you need to need about it:
If you sell candles at a retail store, your customers will see the candle before they smell it. The design of the custom boxes is what’s going to draw them in.
If you sell candles online, your customers will be attracted by your website’s “preview” photo. This is also where they’ll get their first glimpse of the candle box, so it’s important that it catches the eye and entices the buyer.
In either case, if the box doesn’t live up to expectations, your customers may not even open it and test the scent for themselves. You’ve lost them as a customer before you even had a chance to impress them with your product!
An example of how custom boxes instill impulse purchase:
When Sam strolled around the city, she noticed some gorgeous baking boxes at a pastry store. She bought the baked goods despite not knowing what was inside because she was so taken with how it looked.
2. Include personalized labels
Add personalized labels (candle packaging idea)
One of the best candle packaging suggestions is the use of personalized labels.
Labels can be used for marketing initiatives as well. Making an attention-grabbing design that draws passing consumers' attention is one method to do this.
Another strategy to boost sales is to develop a unique label particularly for holidays or other occasions.
Most candles are promoted for sale based on their aroma and attractive look. The label, however, is what entices the buyer to purchase your goods. Therefore, you should treat this period carefully.
You must pay much attention to the label's layout and content while creating one for your candle. The following items may be written on the personalized candle tags:
Name of the fragrance and any pertinent details (such as "perfumed with essential oils" or "made with 100% soy wax").
The candle's weight, volume, or size, expressed in both imperial and metric units.
If you're selling candles in sets rather than individually, you may put the total cost of each set in brackets next to the product price.
Additionally, labels should be large enough to read from a distance and convey the function of the product. If you write the labels on there too tiny or too closely together, some folks may require reading glasses simply to see them.
You want it to be visible to everyone from afar so that they can make informed purchasing decisions before they ever arrive.
3. Utilize hand-drawn graphics
Draw your own illustrations (candle packaging ideas)
Candle merchants are starting to understand that displaying their goods artistically might boost sales. In other words, it is the succinct response to the issue that is often posed on packaging discussion boards: "Yes, you are correct; we're talking about how to increase candle sales."
But how should a candle be displayed?
Everything from placing them in Mason jars to putting them in simple boxes with only writing on the box without a label has been seen.
The most intriguing approach to display a candle is to use hand-drawn pictures to give it an organic appearance on a simple box.
Candles with hand-drawn drawings have a rustic appearance that makes the product seem more organic. The hand-drawn images are so sincere that they make the buyer feel warm when they view it.
The worth of anything is increased when it is created by hand as opposed to using Photoshop, giving clients the impression that they would benefit more from the goods. Simply said, candles with hand-drawn designs sell higher and look nicer in candle gift boxes.
4. Use seasonal packaging, like Christmas candle packing
Candle package design is a great way to increase the appeal of your goods, but with tight budgets, you want to be sure you're getting the greatest value for your money.
When you employ packaging with a holiday theme, it might be simple to create a unique product that fits the Christmas season. Therefore, as the holiday season approaches, you may contribute to the spread of Christmas pleasure by luxury candle packaging in cheery and enjoyable designs.